Brand Launch KitGive your business a clear, credible presence.

Turn your business direction into a brand ready to show up

We develop a defined identity and website package around the business you are building, so your message, your look and your digital presence all say the same thing.

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Is this for you

Businesses launching, rebranding, or needing a clearer and more credible way to be found.

  • You are launching a business.
  • Your current materials no longer represent you.
  • Customers need a clearer and more credible way to find and contact you.

What you will leave with

  • A brief positioning foundation
  • One logo direction with primary and alternate versions
  • A basic colour and typography guide
  • Core website pages with copy
  • One branded promotional flyer

How it works

Give your business a clear, credible presence.

Discovery and intake, then a positioning foundation, identity approval, website and flyer development, and review and handoff. Your proposal defines the dates and the approval checkpoints.

What is included

Final scope identifies the website platform, copy volume, functionality and file formats. Domain, hosting, paid software and ongoing maintenance are quoted separately. A presentation template can be scoped separately.

What to bring

Business information, offers, existing materials, approved photos, and any required website access. Assign one person to consolidate feedback.

Why IEI

Your message, identity and digital presence are developed together so they communicate the same business.

Common questions

Is a full Playbook included?
No. This package includes the focused foundation required for the listed launch assets.
Can pages or assets be added?
Yes, through an agreed scope change.

Not sure if this is the one?

A free fifteen minute conversation can help you identify the right next step.